• Nana Muazin
• Japanese Pop Culture
• May 24, 2026
• 1 views

The Battle for Bulk: 7-Eleven Japan’s "Thank You Extra Large" Campaign Challenges Shrinkflation

In an era where global consumers have become accustomed to the subtle, frustrating reality of "shrinkflation"—the practice where manufacturers reduce product sizes while maintaining original price points—the Japanese convenience store…