Target’s Roundel and DirecTV Forge Strategic Ad Partnership to Bridge Retail Data and Premium Video
By Peter Adams Published June 22, 2026 In a move that signals the deepening integration of retail media into the broader television landscape, Target’s retail media arm, Roundel, has announced…
Blackout at the Broadcast: The High-Stakes Retransmission War Between Scripps and DirecTV
In an era where the traditional pay-TV landscape is already under immense pressure from cord-cutting and the rise of streaming, a new, volatile battle has erupted between one of the…
Blackout Across America: Scripps and DirecTV Clash Over Retransmission Fees, Leaving Millions in the Dark
In a significant escalation of the ongoing war between traditional broadcast networks and multichannel video programming distributors (MVPDs), E.W. Scripps Co. has pulled its 54 local television stations from DirecTV.…







